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Experts in SPF™
Our founder Holly Thaggard literally dreams about SPF, motivated by the simple yet powerful mission of stopping the epidemic of skin cancer. Here are the beliefs that drive us.
SPF is the #1 thing you can do for your skin
So we put it first in all we do. We were the first to disrupt this category driven by our founder’s mission to stop the epidemic of skin cancer. Not to mention that 90% of the signs of aging come from the sun. So we’re setting the facts straight and changing the way you think about sunscreen, for good.
Every. Single. Day.™
Our mantra is to go where no SPF has gone before… Think feel-good formulas you’ll actually want to use, like a super hydrating moisturizer, a totally invisible makeup primer, a lightweight (and dude-approved) serum and even a shimmery, crease-proof eyeshadow. We love to transform what was once a chore into an every. single. day. ritual, slipping SPF into your favorite skincare essentials.
Superpowered SPF™
Your skin and your life is unique to you…so why should your SPF be one-size-fits-all? All skin types and tones need sunscreen every day, so we create highly personalized formulas and the guidance to help you find “the one.” We believe in giving you the options and letting you choose. And by the way, why stop at SPF? Our formulas include protection against all of today’s aggressors – think blue light, infrared radiation, pollution…and who knows what our chemists will discover next.
No Compromises
We’ve been clean since before it was cool—and, without ever sacrificing efficacy. We believe you shouldn’t have to choose between clean AND effective SPF. (Did you know that an estimated 73% of sunscreens don’t actually live up to their sun protection claims? Or that roughly 65% of sunscreens contain oxybenzone?) We are vegan, cruelty-free and are always investing in formula updates to keep our products as safe for people and the environment as they possibly can be.
Living Bright
Holly created Supergoop! to allow us all to live in the sunshine. We’re not hiding inside, we’re out there owning the day, taking on our to-do lists AND bucket lists. Traveling, exploring, creating, building…and taking care of ourselves, so we can make the most of every single moment. To us, that’s the definition of living bright.
Drug Facts
- Uses:
- Helps prevent sunburn • If used as directed with other sun protection measures (see Directions), decreases the risk of skin cancer and early skin aging caused by the sun
- Warnings:
- For external use only • Do not use on damaged or broken skin • Stop use and ask a doctor if rash occurs • When using this product keep out of eyes • Rinse with water to remove • Keep out of reach of children • If swallowed, get medical help or contact a Poison Control Center right away
- Directions:
- apply generously and evenly 15 minutes before sun exposure • reapply at least every 2 hours • use a water resistant sunscreen if swimming or sweating • Sun Protection Measures. Spending time in the sun increases your risk of skin cancer and early skin aging. To decrease this risk, regularly use a sunscreen with broad spectrum SPF of 15 or higher and other sun protection measures including: • limit time in the sun, especially from 10 a.m. – 2 p.m. • wear long-sleeve shirts, pants, hats, and sunglasses • Children under 6 months: Ask a doctor
- Other Information:
- Protect the product in this container from excessive heat and direct sun
