MAD Skincare Nourishing Cleansing Lotion PRO

Action Ingredients:

• Soap Bark Extract – Used to improve skin barrier function, it helps to normalize skin's moisture content and offers excellent hydration to dry and over-processed skin.

• Soap Wart Extract- Used to combat dry, over exposed skin this natural extract adds emollients and richness to the skin.
• TriniTea Complex – A blend of white, red, and green tea which bathes the skin in rich antioxidants.

Action Ingredient Details:

• Multifruit® BSC- A powerful concentrated of five botanical extracts: bilberry, sugar cane, sugar maple, orange, and lemon. These extracts contain several naturally occurring alpha hydroxy acids. Alpha hydroxyl acids have been shown to promote smoother, younger looking skin by increasing the rate of cell renewal. Alpha hydroxy acids (AHAs) have been used in skin care for many years. At first, they were used mainly by dermatologists as skin peeling and moisturizing agents; cosmetic companies have since "discovered" AHAs and their almost miraculous activity and formulate with them regularly in their skin care lines. Once blended, the extracts are distilled and produce lactic acid, citric acid, tartaric acid, glycolic acid, and malic acid. These AHAs weaken the bonds that hold dead skin cells together. When the bonds are broken the dead cells can be shed and result in new cell turnover. Multifruit® BSC has maximized the ability to stimulate new cell renewal by 34% and increase cell turnover by 20%.

•Prodew 400- With its excellent retaining ability, Prodew 400 is comprised of 8 types of amino acids as well as sodium PCA and lactic acid. In combination, this blend helps to protect the skin from dryness, it aids in moisturizing the skin and promoting elasticity. The formulation of amino acids is modeled after the skin's natural amino acids and possesses excellent humectants properties due to the synergistic effect of the sodium PCA and L-Proline thereby increasing the skin's natural moisture function and showing an 85% increase in the moisturizing effect.

INGREDIENTS: Water, PPG-3 Benzyl Ether Myristate, Glycerin, Polysorbate 20, PEG-8 Dimethicone, Quillaja saponaria (Soap) Bark Extract, Saponaria officinalis (Soapwort) Root Extract, Vaccinium myrtillus Fruit/Leaf Extract, Saccharum officinarum (Sugar Cane) Extract, Acer saccharum (Sugar Maple) Extract, Citrus aurantium dulcis (Orange) Fruit Extract, Citrus limon (Lemon) Extract, Betaine, Sodium PCA, Sorbitol, Serin, Glycine, Glutamic Acid, Alanine, Lysine, Arginine, Threonine, Proline, Citrus tangerina (Tangerine) Oil, Rosmarinus officinalis (Rosemary) Oil, PEG-40 Hydrogenated Castor Oil, Trideceth-9, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Panthenol, Sodium Chloride, Sodium Hydroxide, Disodium EDTA, Phenoxyethanol, Caprylyl Glycol, Fragrance.